Rocket Science

This a gender neutral package redesign I did for a model rocket kit. The overall goal of this project was to create a more gender neutral design. Often in the past, STEM toys were often only marketed towards boys. I wanted to create packaging that everyone could see themselves buying. When I think of stem, I think of school, and when I think of school, I think of doodles I drew in my notebooks when I was supposed to be taking notes. This design plays on the idea of doodles on those grid sheets of paper they give you in math class. Along with the box is what would be one of many collectible posters with a space fun fact.