Honey Hut

This is a logo redesign I did for Honey Hut. Honey Hut is a Cleveland based ice shop that’s known for incorporating honey into their ice cream flavors. Overall, I wanted to keep my logo designs and marketing materials fun and bright so they’d still appeal to Honey Hut’s audience which for the most part are families, but specifically families with young children. I also added playful elements like dripping honey on the envelopes. The business cards were also designed to mimic the shape of honey combs.